The Logo of Bank Melli Iran and Some Graphic Changes

Tuesday, June 13, 2017

The major symbol of every organization or institution is its logo. The behavior of companies towards their logos generates a halo of sanctity and honor around and give them a sense of prestige and reputation. Due to that, logos are normally designed in the best shape, design and colour and displayed in the most convenient places. Finally, the logo is recognized as the valid and legible signature of institutions.

Bank Melli Iran is one of the oldest economic enterprises in Iran and it has been designing and using a specific logo from early years of setting up its work according to the periods of time. The first logo was created and designed with the following factors because of that era, the people's interests and the governing system:
- The middle oval was inspired by oval-shaped shields of Achaemenid soldiers
- Wheat clusters were placed on the left and olive leaves on the right
- An Achaemenid design of Darius combating  with winged sphinx was designed in the middle of the oval
- Calligraphy of the name of the bank in Persian at the top of the logo
- Three stripes were drawn inside down the oval to give stability to the design of Darius and winged sphinx

A kind of blue or navy blue that is called "Royal Blue" by designers and printing offices was the most commonly used color in logo designing during previous years. Although "Royal Blue" stands for magnificence and glory, it's a cool colour. The mentioned blue was being used in designing various logos and billboards in the past era including; Iran Insurance Company, National Airline Company, Saderat Bank, Tehran University and many others.
After the victory of Islamic Revolution of Iran and choosing a new symbol for the government of Islamic Republic of Iran, , Darius and winged sphinx were replaced by the new symbol.

Now, the old logo of Bank Melli Iran has undergone some small changes in some historical junctures and publicized:
- The new logo of Bank Melli Iran has warm coloring instead cool colouring to make a flattering design and catch eyes.
- The color of the Emblem of Islamic Republic of Iran has changed to red like in the flag of Iran
- Wheat clusters and olive leaves have been coloured in their natural colours
- Some extra designs have been simplified or removed
- Number of wheat clusters and olive leaves have been equalized
- Stamens of wheat clusters and twist of ribbon have been left out

- Yellow and red colours of the new logo are beautiful and attractive as well as they are seen simply even in low light and in the distance

 


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